In 2018, we launched a more flexible Editors' Pick Prize payment policy, which began with the 2018 Holiday Photo Card Challenge. As we continue to launch new and innovative products, we established this policy to ensure artists have the ability to earn additional sales opportunities according to their desired level of time commitment. With this policy, the prize payment amount that you will receive for winning designs depends on the number of final files you choose to submit. We classify each file as “required,” “recommended,” or “optional” and you can choose your overall time commitment through these options.
- Required: Required files are the minimum files that must be submitted in order to receive the base Editors’ Pick Prize payment.
- Recommended: Each recommended file is associated with a cash amount. You can opt to complete none, some, or all of the recommended files for payment.
- Optional: Optional files are generally accessories or additional colorways that you will not receive an upfront prize payment for completing, but you will receive ongoing sales commission on any products sold that wholly incorporate your design.
Artists who want a lower overall time commitment can choose to produce only the "required" files. Artists who want to earn a higher cash prize than in past years can choose to produce "recommended" files and earn a larger cash prize. Artists who want to maximize their sales opportunity can choose to also produce the "optional" files.
Required, recommended, and optional files and associated pricing menu are outlined in every Challenge Description PDF (see below example).