How do you make your Editors' Picks?


Editors' Picks are chosen by Mariam, our CEO and founder, and Minted's editorial team. We look to reward creativity in our Editors' Picks. The last thing we want is a monolithic site where every card looks the same! To that end, we look to reward risk-takers even if we don’t think those designs will sell extremely well. That being said, we also pick designs that we know from our experience resonate with our consumer and will sell well or round-out our assortment’s offerings.

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